Salish Matter Bio: Age, Height, Net Worth, Jordan Matter, Family, Netflix Deal & Skincare Brand
Salish Matter shines as one of the brightest young stars in the creator economy. The American social media personality, gymnast, entrepreneur, and actress rose to fame through her father Jordan Matterās popular YouTube channel. She now commands millions of followers across platforms with her energetic personality, fun challenges, and authentic vibe. In 2026, at 16 years old, Salish expands her empire with a major Netflix deal alongside her dad, a new toy line with Moose Toys, and continued success from her skincare brand Sincerely Yours.
Quick Facts
| Full Name | Salish Matter |
| Profession | Social media personality, YouTuber, gymnast, entrepreneur, actress |
| Date of Birth | November 29, 2009 |
| Age | 16 years 4 months old |
| Birthplace | Nyack, New York, USA |
| Nationality | American |
| Ethnicity | Caucasian |
| Zodiac Sign | Sagittarius |
| Height & Weight | Approximately 5 ft 2 in (157 cm); around 99 lbs (45 kg) ā athletic build from gymnastics |
| Hair Color | Light brown / blonde |
| Eye Color | Brown / hazel |
| Education | High school student |
| Religion | Christianity |
| Sexual Orientation | Straight |
| Marital Status | Single |
| Children | None |
| Parents | Jordan Matter (father, photographer and YouTuber), Lauren Boyer Matter (mother, veterinarian) |
| Siblings | Older brother Hudson Matter (photographer and social media star) |
| Known For | Videos with father Jordan Matter, own YouTube channel, Sincerely Yours skincare, gymnastics |
| Net Worth (2026) | Estimated $2ā5 million |
| Years Active | 2020āpresent |
| Current Residence | Los Angeles, California |
| Current Work | Netflix projects with Jordan Matter (debuting spring 2026), Moose Toys collaboration (new line launching late 2026), YouTube content, skincare brand |
Early Life & Education
Childhood
Salish Matter was born on November 29, 2009, in Nyack, New York. She grew up in a creative household with her father Jordan Matter, a renowned photographer and YouTuber, and her mother Lauren Boyer, a veterinarian. The family later welcomed her older brother Hudson. Salish developed a love for performance and movement early on. Her father began featuring her in videos around 2020 when she was 10, starting with fun family challenges that quickly went viral. The family moved from New York to Los Angeles in 2021, opening new opportunities in the entertainment industry.
School Years
Salish balances her rising fame with regular high school life. She trained seriously as a level seven gymnast and even earned a medal at a USA Gymnastics Regional Championship in 2022. Gymnastics taught her discipline, strength, and confidence that she now channels into her content. She often shares training routines and behind-the-scenes glimpses of her athletic journey with fans.
University & Training
As a teenager still in high school in 2026, Salish focuses on academics while building her brand. She gains practical training through hands-on content creation, collaborations, and business ventures rather than formal higher education at this stage. Her fatherās guidance and family support play a big role in helping her navigate the demands of school and a growing career.
Career Journey
Salish Matter turned family fun videos into a powerful personal brand. She started appearing on her dadās channel and quickly launched her own platforms. Her content mixes gymnastics, challenges, reactions, and relatable teen life. By 2026 she evolves from featured star to independent creator, entrepreneur, and actress with major industry deals.
Career Beginnings
Salish first gained attention in 2020 through Jordan Matterās YouTube videos. Fans loved her bubbly personality in family challenges and games. She appeared frequently on Instagram and TikTok as well. In 2023, at age 14, she launched her independent YouTube channel, which grew rapidly to millions of subscribers with reaction videos and personal content.
Rise to Fame and Gymnastics Integration
Her gymnastics background became a key part of her appeal. Salish shares training clips, competitions, and fitness tips that inspire young followers. Frequent collaborations with friends like Nidal Wonder added playful energy to her videos. She earned recognition as a top young creator and won the 2025 Nickelodeon Kidsā Choice Award for Favorite Female Creator (following a 2024 Family Creator win).
Business Ventures and Brand Building
In September 2025, Salish co-founded Sincerely Yours, a skincare line aimed at her age group in partnership with a dermatologist. The brand sold out quickly at Sephora, and a pop-up event drew massive crowds. She also collaborates on merchandise and other projects tied to her authentic style.
2025ā2026: Recent Activity and New Horizons
In 2026, Salish signs a multi-year deal with Netflix alongside her father Jordan Matter. New scripted, unscripted, and animated projects starring her debut in spring 2026. She joins Moose Toys as co-creative director for a new Gen Alpha toy line launching late 2026. She continues weekly YouTube uploads, often with her dad and brother Hudson, while maintaining her gymnastics and school balance. These moves highlight her shift toward broader entertainment and business leadership.
Career Stats / Content Highlights
- 2020: Began appearing regularly on Jordan Matterās YouTube channel
- 2023: Launched independent YouTube channel (@salishmatter) ā grew to over 3 million subscribers
- 2024: Kidsā Choice Award ā Favorite Creator Family
- 2025: Kidsā Choice Award ā Favorite Female Creator; launched Sincerely Yours skincare
- 2026: Netflix multi-project deal (content debut spring 2026); Moose Toys partnership as co-creative director
Salish boasts strong followings: over 4.8 million on Instagram, millions on TikTok, and millions of YouTube subscribers across family and personal channels.
Net Worth & Earnings
Salish Matterās net worth reaches an estimated $2ā5 million in 2026. She earns through YouTube ad revenue, brand sponsorships, Instagram and TikTok partnerships, and her skincare line Sincerely Yours. The Netflix deal and Moose Toys collaboration add significant future income. Merchandise and appearances contribute as well. Despite her young age, she shows smart business sense by investing in her own brands and maintaining an authentic connection with fans.
Personal Life
Family Background
Salish enjoys a close, supportive family. Her father Jordan actively collaborates on content, while her mother Lauren appears occasionally and provides a grounded influence as a veterinarian. Older brother Hudson pursues photography and social media, often joining family videos. The family shares a strong bond and frequently highlights each otherās projects.
Relationships & Dating History
Salish keeps her personal relationships mostly private or light-hearted in content. She has appeared in videos discussing friendships and crushes, including longtime best friend Nidal Wonder. In early 2026, she spoke openly about a past mutual breakup with someone referred to as Kato. As of 2026, she remains focused on career, school, and friends rather than serious dating.
Marriage & Spouse / Children
At 16 years old, Salish has no marriage or children.
Hobbies, Interests & Lifestyle
Gymnastics remains a major passion. Salish also loves animals (she has dogs named Boomer and Moo), skincare, fashion, and creating fun videos. She follows a vegetarian diet and promotes positivity and self-care. Living in Los Angeles allows her to balance school, training, content creation, and new business opportunities while staying grounded with family.
Controversies & Legal Issues
Salish Matter maintains a positive, family-friendly image with no major controversies or legal issues reported. Her content stays age-appropriate and focuses on fun, inspiration, and authenticity.
Awards & Achievements
- 2024: Nickelodeon Kidsā Choice Award ā Favorite Creator Family (with Jordan Matter)
- 2025: Nickelodeon Kidsā Choice Award ā Favorite Female Creator
- Rapid growth of independent YouTube channel to millions of subscribers
- Successful launch and sell-out of Sincerely Yours skincare line
- Multi-year Netflix talent deal and Moose Toys co-creative director role (2026)
Physical Statistics
Salish Matter stands approximately 5 ft 2 in (157 cm) tall with an athletic, slim build from years of gymnastics training. She weighs around 99 lbs (45 kg). Her active lifestyle keeps her fit and energetic, which she showcases in training videos and daily content.
Interesting Facts
- She is a level seven gymnast who competed regionally.
- Salish launched her skincare brand Sincerely Yours at age 15.
- She adopted a second dog named Moo in 2025.
- Her family moved from New York to Los Angeles in 2021.
- She often collaborates with her brother Hudson and father Jordan.
- Salish is vegetarian and promotes animal love through her pets.
- A 2025 skincare pop-up event drew over 80,000 fans before safety concerns shut it down.
- She balances high school with a full creator schedule.
- Fans love her bubbly, relatable personality in challenge videos.
- She appears in content exploring friendships and light-hearted ādatingā hypotheticals with best friends.
Did You Know?
- Did you know Salish Matter won the 2025 Kidsā Choice Award for Favorite Female Creator?
- Did you know she co-founded a skincare line called Sincerely Yours that sold out at Sephora?
- Did you know Salish and her dad Jordan Matter signed a big Netflix deal in 2026?
- Did you know she is a competitive level seven gymnast?
- Did you know her family includes a photographer brother named Hudson?
Social Media
- Instagram: @salishmatter (over 4.8 million followers)
- YouTube: @salishmatter and appears on @jordanmatter
- TikTok: Active with millions of followers and views
Frequently Asked Questions
Q1: How old is Salish Matter?
Born November 29, 2009, she is 16 years 4 months old years old in 2026.
Q2: What is Salish Matterās height?
She stands approximately 5 ft 2 in (157 cm) tall.
Q3: Who are Salish Matterās parents?
Her father is photographer and YouTuber Jordan Matter, and her mother is veterinarian Lauren Boyer Matter.
Q4: What is Salish Matterās net worth in 2026?
Her estimated net worth is $2ā5 million from social media, skincare, and new deals.
Q5: What is Salish Matter working on in 2026?
She has new Netflix projects debuting in spring 2026 and a toy line with Moose Toys launching later in the year.
Conclusion
Salish Matter proves that talent, family support, and hard work can turn youthful energy into a thriving career at a young age. From gymnastics and family videos to her own YouTube success, skincare brand, and major 2026 deals with Netflix and Moose Toys, she continues to grow while staying true to herself. Fans admire her positivity and authenticity. Share this article with fellow fans and follow her exciting journey ahead.
